What goes into a business plan? This is an excellent question that many existing and prospective business owners should ask but often don’t ask. This four-hour workshop reviews the major sections of a business plan and its elements, and provides tips on how to gather the necessary information to produce an effective business plan for loan applications and strategic planning.

PRESENTER: Reka F. Mosteller, MA, IMBA

DATE: April 22, 2008, from 8:30 a.m. to 12:30p.m.

WHERE: USCA, Penland 106

RESERVATIONS: Required: Click Here To Register

or Call (803) 641-3646

COST:$40.00

TOPICS TO BE COVERED

• Purpose of business plan

• loan application
• strategic planning
• seeking other funds to finance your business
• financial planning

• Major sections of a business plan:
• Description of the business—the industry, the company and its products
• Market research and analysis—the customers, market size and trends, market share and sales, competition
• Marketing plan—marketing strategy, pricing, advertising
• Operating plan—location, facilities, labor force
• Management plan—organization, personnel
• Financial plan—sources and uses of funds; pro forma cash flow analysis; profit and loss forecast; pro forma balance sheet
• Developing “what if” statements that address alternative approaches to any problem that may develop
• How to gather accurate and relevant information for your business plan
• Supporting documents to help outside sources to get a better overall picture of your business
• Tips to accomplish all the necessary steps to produce an effective business plan
• Obtaining business financing

• Types and uses of loans

• Business management tips

“The South Carolina SBDC is partially funded under Cooperative Agreement No.8-603001-Z-0043-28 by the U.S. Small Business Administration.” The Small Business Development Center (SBDC) operates in partnership with the U.S. Small Business Administration. The support given by the U.S. Small Business Administration through such funding does not constitute an expressed or implied endorsement of the co-sponsor(s) or participants’ opinions, products or services.” All SBDC programs are non-discriminatory and available to individuals with disabilities.