Model of human head on the life, model of brain on the right


Department of Psychology

Adam Pazda, PhD

Courses Taught

Dr. Pazda teaches undergraduate courses and labs in Introductory Psychology, Social Psychology, Quantitative Analysis for Behavioral Sciences, Human Sexuality, Close Relationships, Motivation, and graduate level Social Psychology. 


Ph.D., University of Rochester, 2015, Psychology, concentrated in Social Psychology

Research Interests

His research focuses on interpersonal attraction, impression formation in zero-acquaintance situations, and the influence of emotions on visual perception.


Peer-reviewed journal articles

Pazda, A.D. & Thorstenson, C.A. (in press). High chroma colors increase perceived extraversion and openness for zero-acquaintance judgments. Personality and Individual Differences.

Thorstenson, C., Pazda, A.D., Young, S., & Slepian, M. (in press). Incidental cues to threat and racial categorization. Social Cognition.

Thorstenson, C., Pazda, A.D., & Elliot, A. (in press). Human trichromatic versus dichromatic color vision and social perception of facial color. Personality and Social Psychology Bulletin.

Thorstenson, C.A., Pazda, A.D., Young, S., & Elliot, A.J. (in press). Face color facilitates the disambiguation of confusing emotion expressions: Toward a social functional account of face color in emotion communication. Emotion.

Pazda, A.D., & Thorstenson, C.A. (2018). Extraversion predicts a preference for high-chroma colors. Personality and Individual Differences, 127, 133-138.

Thorstenson, C.A., Elliot, A.J., Pazda, A.D., Perrett, D.I., & Xiao, D. (in press). Emotion-color associations in the context of the face.  Emotion.

Young, S., Thorstenson, C.A., & Pazda, A.D. (in press). Facial expression moderates the effects of facial redness on perceived healthiness and anger. Cognition and Emotion.

Thorstenson, C.A., Pazda, A.D., & Elliot, A.J. (2017). Subjective perception of color differences is greater for faces versus nonfaces.  Social Cognition, 35, 299-312.

Thorstenson, C.A., Pazda, A.D., Elliot, A.J., & Perrett, D.I. (2017). Facial redness increases men's perceived healthiness and attractiveness.  Perception, 46, 650-664.

Pazda, A.D., & Elliot, A.J. (2017). Processing the word red can influence women’s perceptions of men’s attractiveness.  Current Psychology, 36, 316-323.

Prokop, P., & Pazda, A.D. (2016). Women's red clothing can increase mate guarding from their male partner. Personality and Individual Differences, 98, 114-117.

Pazda, A.D., Thorstenson, C.A., Elliot, A.J., & Perrett, D. I. (2016). Women's facial redness increases their perceived attractiveness: Mediation through perceived healthiness. Perception, 45, 739-754.

Prokop, P., Pazda, A.D., & Elliot, A.J. (2015). Effects of conception risk and sociosexuality on females’ attraction to male red. Personality and Individual Differences, 87, 166-170.

Pazda, A.D., Prokop, P., & Elliot, A.J. (2014). Red and romantic rivalry: Viewing another woman in red increases perceptions of sexual receptivity, derogation, and intentions to mate-guard. Personality and Social Psychology Bulletin, 40, 1260-1269.

Pazda, A.D., Elliot, A.J., & Greitemeyer, T. (2014). Perceived sexual receptivity and fashionableness: Separate paths linking red and black to perceived attractiveness. Color Research and Application, 39, 208-212.

Elliot, A.J., Greitemeyer, T., & Pazda, A.D. (2013). Women’s use of red clothing as a sexual signal in intersexual interaction. Journal of Experimental Social Psychology, 49, 599-602.

Elliot, A.J., Tracy, J.L., Pazda, A.D., & Beall, A.T. (2013). Red enhances women’s attractiveness to men: First evidence suggesting universality. Journal of Experimental Social Psychology, 49, 165-168.

Elliot, A.J., & Pazda, A.D. (2012). Dressed for sex: Red as a female sexual signal in humans. PLoS ONE, 7, e34607.

Pazda, A.D., Elliot, A.J., & Greitemeyer, T. (2012). Sexy red: Perceived sexual receptivity mediates the red-attraction relation in men viewing women. Journal of Experimental Social Psychology, 48, 787-790.

Book chapters

Pazda, A.D. & Greitemeyer, T. (2015). Color in romantic contexts in humans. In A.J. Elliot, M. Fairchild, & A. Franklin (Eds.), Handbook of Color Psychology. Cambridge, England: Cambridge University Press.

Pazda, A.D., & Elliot, A.J. (2012). The color of attraction: How red influences physical appeal. In M. Paludi (Ed.), The Psychology of Love. Santa Barbara, CA: Praeger.

Pazda, A.D., Elliot, A.J., & Greitemeyer, T. (2012). The color of sexuality: Female red displays are used and perceived as a sexual signal. In A. Columbus (Ed.), Advances in Psychology Research, Volume 89.Hauppauge, NY: Nova.